If you spend time in the day-to-day management of Google AdWords (Soon to be rebranded as Google Ads), you know changes to AdWords are coming – or have already come. The good news: the AdWords interface has many exciting new features that should enhance your digital marketing performance. The bad news: You are going to start from scratch regarding where things live, how you access data, and how data is “shown” in a broader sense. Read More
